Seeing these people pushed aside by smart tools that help people get more of the basics without spending big is a good thing.īut it's also true that you can quickly start to see Canva templates across the web. But it hasn't and doesn't deliver the end of great, premium design.Įvery industry has its practitioners who overcharge and underdeliver and both graphic design and copywriting have more than their fair share. It automates a lot of basic design work so you can present an idea, social post or flyer with above average quality. Good designers were as worried about it as some writers are now about what happens in an AI copy world.
The more I think on it the more I see a future where we do end 'bad' writing but we also see a surplus of deeply average work that starts to become highly identifiable and becomes the new white noise.Ĭanva has been a wonder for raising the baseline of DIY design. AI will deliver better than bad, and human writers will need to be great to be worth the premium over AI. I recently posted to my LinkedIn page (where I'm sharing more short ideas than Twitter these days): Saw an article headlined "AI is the end of writing". O ffice full of robots sitting at desks typing on typewriters, photograph, bland (Midjourney) Both graphic design and copywriting have more than their fair share.
What will the Canva of AI copy mean for writing?Įvery industry has its practitioners who over charge and under deliver.
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